Why do we love diamonds?

Why do we love diamonds?

When we wear diamonds we celebrate their rarity, their beauty, their journey as we track their travel from mine to market. They’re stunning and they feel luxurious. It’s awe inspiring they were formed in the earth’s mantle over millions of years.

For the budget conscious and earth conscious, lab-grown diamonds are a great option. They have identical chemical, physical, and optical properties as mined diamonds making the two indistinguishable, and they’re every bit as beautiful. There’s no mining involved in the creation of lab-grown diamonds, and although they require large amounts of energy, some brands have built zero emission factories, making them much more sustainable.

If you’re curious which diamond is right for you, we’d love to do a side-by-side comparison. Regardless of which diamond you choose, always buy from someone you trust, and opt for one that is certified and laser inscribed.

There is so much more to this story and we are happy to talk with you about it and answer your questions. Give us call, send us an email, or stop into the store anytime we're open!

Leave a comment

Please note, comments need to be approved before they are published.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.